Vishal Khanna


The 2015 Content Marketer of the Year, I build scalable digital and content marketing engines for brave, innovative brands.

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Vishal Khanna

Video

How to Hire Great Writers for Your Content Marketing

November 6, 2015

Are strong writing skills a priority in your organization? Having internal content creators become stronger writers was the lowest priority for marketers in Content Marketing Institute’s new 2016 B2B content marketing research. Poor writing reflects poorly on a brand. Our panelists discuss why writing is a discipline that needs prioritized and practiced in 2016.

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The 2015/2016 Content Marketer of the Year, Vishal Khanna heads digital marketing for an accelerator that revolutionizes how academia and industry partner to discover new drugs and one of the fastest growing downtown innovation districts in the world.